Tuesday 30 April 2013

WordPress

WordPress is a free and open source blogging tool and a content management system (CMS) based on PHP and MySQL. It has many features including a plug-in architecture and a template system. WordPress is used by over 14.7% of Alexa Internet's "top 1 million" websites and as of August 2011 manages 22% of all new websites.[4] WordPress is currently the most popular blogging system in use on the Web, powering over 60 million websites worldwide.

Blogging

Before discussing about what is blogging, let me first explain about what is a blog. Blog came form the word ‘weblog’. Generally if a group of users or a single admin inputs his/their information, opinion etc. on his/their website on a regular basis then the website will be called a blog. In this sense blogging means providing one type of service in a special topic. For an example you can make a blog about some common subjects like health, news, technology etc. and help your visitors/readers by serving your valuable opinion  suggestion and subject related information. When you face any problem just search through the internet and you will find hundreds sometime thousands of blog appearing in front of you to help you. Those sites will help you without charging you anything. This type of service is simply called blogging. The main differences between a blog and a website is that, a blog become updated on a regular basis and a website is not updated regularly. There are many blogs available in the internet which are being updated in every minutes. Nowadays, the usages of blog has increased widely and it has classified into various categories. The main categories or fields of blogging services are described bellow.

Search Engine Optimization (SEO)

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

Google Analytics

Google Analytics (GA) is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. The product is aimed at marketers as opposed to webmasters and technologists from which the industry of web analytics originally grew. It is the most widely used website statistics service.

Google AdWords

Google AdWords is Google's main advertising product and main source of revenue. Google's total advertising revenues were USD$42.5 billion in 2012. AdWords offers pay-per-click, that is, cost-per-click (CPC) advertising, cost-per-thousand-impressions or cost-per-mille (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. The AdWords program includes local, national, and international distribution. Google's text advertisements are short, consisting of one headline of 25 characters and two additional text lines of 35 characters each. Image ads can be one of several different Interactive Advertising Bureau (IAB) standard sizes.

Google AdSense

Google AdSense is a money making program by great Google. Google show some specific ads on a site related to site content and if any visitor click on those ads then the site owner get paid by Google. The amount of the click depends on the content, visitor territory etc. Every people can start making money by Google AdSense who have at least one website or blog site and a fully approved AdSense account. Before starting making money from Google AdSense you have to know something about Google AdSense. Because Google AdSense is an asset. Don't loose it. You can get one account in your life. So use Google AdSense very carefully and don't loose it.
It is very difficult to get approved by Google AdSense. Some tips for approving Google AdSense are described bellow.
  • Buy a domain name according to your targeted keyword and topic.
  • Custom domain is better than sub-domain.
  • If you don't have a custom domain then use sub-domain from blogger.
  • Write unique content.
  • Do some organic SEO.
  • When you get some visitor on your site then apply for AdSense.
  • Wait for several times, Google will inform you about the approval of the application.
It is very difficult to keep AdSense than getting approved. You can approve an AdSense account easily. But if you missus it then your account will be disabled. So, very careful about using Google AdSense . Some essential tips for Google AdSense are described bellow.
  • Read the Google AdSense terms and condition very carefully.
  • Don't click on your own ads.
  • Don't promote your friends to click on your ads.
  • Don't use click bot software to click on ads of your site.
  • Don't use title like click here, our sponsors, support us etc for Google ads.
  • Never use more than three ads in a single page.
  • Don't use pop up windows.
  • Try to place the ads according to the content.
  • Don't use other advertising program like AdSense. Such as adbrite.
  • Use one AdSense account for your all sites.
  • Never try to change or edit the AdSense ad code.
  • Always read the messages received from AdSense support team.
  • Never use ad code in the content banned by Google.
That's all about Google AdSense. Follow the mentioned tips and tricks and make handsome money from Google AdSense.

Content Writing

The person who specializes in creating relevant and unique content for websites is called web content writer or a website content writer. Every website on the internet has different type and level of content for targeting specific audience. A good quality content should contain the keywords and it will attract the visitor and retain them on a website. The aim of the content is to provide information on specific subject and promote sales. But nowadays most of the people are using their content for business purposes.